Where Data Meets Diesel™

Helping Leaders in Ag Make Better Decisions on Farm Equipment

Tractor Zoom is committed to helping leaders in agriculture make empowered, data-driven decisions when it comes to buying, selling, financing, and insuring heavy equipment.

Empowered Choices.

We connect farmers looking to purchase farm equipment with auctioneers and dealers that have available inventory by partnering with over 1,600 auctioneer and dealer locations nationwide.

Empowered Actions.

We make it easy to browse, filter, find, and value heavy machinery based on each customer’s unique needs, all from the palm of their hand. We understand that time is money, and neither should be wasted, which is why we invest heavily in providing a seamless user experience.

Empowered Decisions.

We help farmers, Farm Credits, banks, dealerships and other organizations make data-driven decisions by providing transparency into over $10 billion worth of equipment sales transactions every year.

Addressing Industry Challenges

Listening to Our Customers

After experiencing first-hand the frustration of finding and valuing farm equipment for his corn and soybean farm in Southern Iowa, Kyle McMahon talked to other farmers and industry decision-makers to see if they experienced this challenge. He soon recognized leaders in agriculture lacked quality data to inform decisions on the valuation, purchase, and financing of farm equipment.Tractor Zoom was founded in 2017 to solve this problem. Today, we advertise over $10B worth of farm equipment and leverage that data to help Farm Credit Associations, Farm Service Agencies, banks, equipment dealerships, auctioneers, and farmers understand real-time equipment values.The business continues to be built around the philosophy that listening to the customer and solving their problems is the best way to continue to grow and be successful as a company.

Our Mission

Streamline business processes and decisions by helping customers quickly find and value heavy equipment using data and technology.

Our Vision

Help people make better decisions by bringing transparency to heavy machinery data.

Our Values

We execute. We are accountable. We work hard. We stay sharp. And, most importantly, we dream big.

Join Our Team

Interested in Working at Tractor Zoom?

As a fast-growing startup, the sky’s the limit on what you can accomplish. If you’re ready to join a nimble, forward-thinking team in the agriculture industry, you’re passionate about solving problems and improving lives, and you’re ready to take your career to the next level, you might be the perfect addition to the Tractor Zoom team.

Expert Guidance

Meet Our Advisors

Our team of advisors play an instrumental role in driving our growth, increasing our impact, and expanding our footprint.

Ken Woody

Chairman of the Board of Directors

Tim McMahon

Board Member

Doug Hohner

Board Member

Darwin Melnyk


Dave Tucker


Visionaries at Work

Meet Our Leadership

Kyle McMahon


Zac Sandvig


The Dream Team

Meet Our Problem Solvers

James Eliason

Senior Engineering & Delivery Manager

Jeremy Hewitt

Vice President of Sales

Ryan Roossinck

Digital Marketing Specialist

Matt Carstens

Customer Success Manager

Tyler Lowy

Account Executive

Cindy Howard

Senior Customer Success Representative

Jeff Gutierrez

UX Designer

John Wilch

Customer Success Representative

T.J. Masker

Senior Product Manager

Ross Reicks

Senior Software Engineer

Ben Kallaus

Senior Software Engineer

Jeremy Rummel

Data Specialist

Tayler Todd

Senior Software Engineer

Jesse Scott

Customer Success Manager

Tina Kendall

Director of Marketing

Paul Leichty

Senior Software Engineer

Everett Dittmer

Data Specialist

Hank Mandsager

Lead Data Scientist

Clint Hansen

Brand Design Lead

Tractor Zoom is connecting farm equipment sellers and buyers faster than ever before. Finding farm equipment at auction or at a dealership has never been so easy.